I had this idea that investing in a robust business plan, it would generate instant direction and success. What I learned along the way was the need for a framework to accomplish the business plan.
I will never forget the pivotal moment in when I went to open my real estate business, I thought a big key to success was having a business plan. I went and spent $10,000 on a business plan, and it is not that it didn't have good information or give me guidance. It was that I did not have any systems in place to execute on this business plan. My motivation and hard work got me to push through but when my business really took a turn was when I developed a Sales & Marketing Playbook, essentially the framework and guidance.
If you want to take a look at this playbook you can get your copy here
or visit: DoubleYourSalesBlueprint.com